
“Every decision we make is to do something a little out of the ordinary”: CMYK’s Alex Hague on the backlash to Quacks’ redesigned art, and trying to ‘break board gaming’s monoculture’
Few board game artistic redesigns of recent years have drawn as much polarising opinion as CMYK's recently announced reworking of Quacks of Quedlinburg, with online forums torn over the switch to the 3D clay-style imagery of Ryogo Toyoda. CMYK chief executive Alex Hague - the creative director for the redesign - spoke to BoardGameWire about the motivations behind changing up the look of the million-selling game, and CMYK's vision for breaking board games out of their 'visual and demographic monoculture'.