Tag licence

“No part of the mission says ‘Asmodee makes all the games'”: Luke Peterschmidt on shaping the future of The Hobbit and Lord of the Rings tabletop titles

When news broke three months ago that board game giant Asmodee had been named manager of the hugely lucrative Middle-earth licence for tabletop games and accessories, questions naturally abounded within the industry about what that would mean for other publishers hoping to create The Hobbit or Lord of the Rings-based titles. Luke Peterschmidt, the tabletop veteran tasked with running the Middle-earth operation at Asmodee, sat down with BoardGameWire at Spiel Essen following the announcement to outline his vision for the IP, what they want from publishers in terms of pitches, and how they hope to prove naysayers of the deal wrong.

“A lot of luck and many contacts”: How small Swiss publisher Treecer tackled pitching Microsoft to create the Zoo Tycoon board game

Approaching large companies to use their IP in board games can be a daunting task - and they don't come much bigger than $3tn computing giant Microsoft. That didn't put off two-person Swiss board game publisher Treecer, though, whose successful pitch ended up with more than 5,000 backers committing about $600,000 to the Zoo Tycoon: The Board Game Kickstarter. Treecer co-founder Marc Dür took time out from managing the crowdfund for the game's New Shores expansion - which has raised almost $500,000 itself so far - to tell BoardGameWire how his company went about securing the licence, how their approach to crowdfunding has changed over the years, and lessons they learned from the original Zoo Tycoon campaign.